THIS IS A HYBRID ROLE

Company Overview

Kal-Group Ltd is a well-established digital marketing agency with over 20 years’ experience, specialising in high-performance digital solutions within the mobile leisure and lifestyle sectors. We design, build, and grow websites that generate measurable commercial results — not vanity metrics.

SEO is a core growth channel within our agency, not an add-on.

The Opportunity

We’re hiring an SEO Executive who already understands SEO fundamentals and now wants ownership, responsibility, and progression.

This is not a junior or trainee role.
This is a delivery-focused SEO position where performance matters.

You’ll be trusted to:

Execute SEO strategies that drive organic growth
Take responsibility for client performance
Work with intent-led, commercially driven SEO
Adapt to how search is evolving (AI Overviews, AEO, GEO, entity-based search)

If you’re looking for hand-holding or constant instruction, this role won’t suit you.
If you want to grow fast and be judged on results, it will.

Who This Role Is For

You’ll thrive here if you:

Have 2+ years hands-on SEO experience (agency or in-house)
Understand how SEO supports leads, revenue, and growth
Can work independently and take ownership of outcomes
Enjoy solving problems rather than escalating them
Are curious about how search is changing (AI, entities, intent, experience)

Core Responsibilities

You will be responsible for executing and improving SEO performance across client accounts, including:

SEO Strategy & Execution

Conduct advanced keyword and intent research (transactional, informational, navigational)
Optimise on-page content for rankings, UX, and conversion
Support GEO & AEO-ready content (structured content, entity alignment, topical authority)
Implement internal linking strategies that improve crawlability and authority flow

Technical & Performance SEO

Identify and resolve SEO issues using tools such as:
Google Search Console
Google Analytics (GA4)
Ahrefs / SEMrush
Screaming Frog
Work with developers and designers to ensure SEO best practice is baked into builds

Authority & Growth

Support and execute ethical link-building and authority strategies
Align off-page activity with commercial client goals
Monitor algorithm changes and adapt strategies accordingly

Reporting & Insight

Track rankings, traffic, and performance trends
Translate data into clear insights and actions
Produce reports that explain what happened, why, and what’s next

Essential Requirements

Minimum 2 years SEO experience (agency or in-house)
Strong understanding of:
On-page SEO
Search intent
Content optimisation
Confident with core SEO tools (GSC, GA4, Ahrefs/SEMrush, Screaming Frog)
GCSEs Grade C / 4 or above in Maths and English
Strong attention to detail
Clear written and verbal communication
Commercial awareness (you understand why SEO matters)

The Mindset We’re Hiring For

These are non-negotiable:

Can-do attitude
Takes ownership
Problem-solver
Reliable and accountable
Growth-focused
Comfortable working at pace

What This Role Is Not

❌ A junior or graduate position
❌ A training role
❌ A checkbox SEO job

This role is about delivery, growth, and accountability.

What We Offer

Competitive salary (based on experience)
Performance-linked incentives
Hybrid working model
Clear progression opportunities
Exposure to real SEO strategy, not siloed tasks
A team that values outcomes over noise

Final Note

We’re looking for people who get things done — not people who wait to be told.

If you care about modern SEO, performance, and growth, we want to hear from you.

Job Type: Full-time

Pay: £28,420.00-£38,219.60 per year

Benefits:

Company pension
Employee discount
Free parking
On-site parking

Education:

A-Level or equivalent (preferred)

Experience:

Agency : 2 years (required)

Location:

Lincolnshire. DN21 2AU (required)

Work Location: Hybrid remote in Lincolnshire. DN21 2AU

Application deadline: 27/03/2026
Expected start date: 06/04/2026

Kal-Group Ltd

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