Nice London is a fast-growing hospitality and wholesale group operating multiple brands across London, including Nice London Wholesale, Nice Ice, Kybelle Café & Brunch, Frame Finsbury, and Bigoli Pasta.

We are looking for an experienced In-House Google Ads & SEO Specialist who can take full ownership of our digital performance marketing. This role will focus on scaling traffic, leads, and brand visibility across multiple websites through SEO strategy, Google Ads management, and Meta advertising.

This is a hands-on in-house role for someone who understands how to build and optimize digital growth for real businesses.

Responsibilities

Review and analyze client sites for areas needing improvement
Prepare detailed strategy reports
Create and launch campaigns
Improve clients 'rank' in major search engines

Qualifications

Bachelor's degree in Information Technology or related field
3+ years' of technical experience
Strong analytical skills
Understanding of all search engines and functions as well as marketing

SEO Strategy & Execution

Manage and optimize SEO for multiple brand websites
Conduct keyword research and implement on-page SEO
Improve technical SEO, indexing, and site structure
Build high-quality backlinks and authority
Monitor rankings and organic traffic growth

Paid Advertising

Manage and optimize Google Ads campaigns (Search, Display, Performance Max)
Manage Meta Ads (Instagram & Facebook) campaigns
Improve ROAS and lower cost-per-conversion
A/B test creatives, landing pages and campaign structures
Track and report performance metrics

Website & Growth Optimization

Work closely with the internal team on landing pages and conversion optimization
Implement tracking via Google Analytics, Tag Manager, and Search Console
Identify growth opportunities across all brands
Proven experience managing Google Ads accounts
Strong understanding of SEO (technical, on-page and off-page)
Experience managing Meta Ads
Experience with Google Analytics, Tag Manager and Search Console
Ability to manage multiple brands and websites
Data-driven mindset with strong analytical skills
Previous experience in hospitality, food, or e-commerce is a plus

Closure

In-house role within a growing London hospitality group
Opportunity to scale multiple brands
Creative freedom and ownership of marketing performance
Competitive salary based on experience

NICE LONDON LTD

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In-House Google Ads & SEO Specialist (Hospitality & Wholesale Brands)