Company Description

If you’ve got a couple of years in agency and are ready to step into a sought-after client-side SEO role, this could be it. This is a high-impact role with real scope, scale, autonomy, and the chance to work with a talented team.

The Warehouse Group looks after some of Aotearoa’s iconic brands - The Warehouse, Warehouse Stationery, and Noel Leeming. Our brands mean a lot to us and our customers because we’re always working to deliver relevant and exciting customer experiences to New Zealanders.

Job Description

Sitting within our Omni function, this role centres on driving organic visibility and discoverability across all our brands. You will own the search strategy across traditional search engines and emerging AI-powered discovery platforms, with ultimate responsibility for growing traffic, engagement and conversion by delivering technical SEO, content optimisation and AI search readiness initiatives.

Working closely with Product, Marketing and Content teams, you will ensure TWG content and digital experiences are structured and optimised for wherever customers search.

Core responsibilities will see you:

Deliver the SEO and AI Search strategy across all TWG brands
Drive growth in organic traffic, revenue and share of search
Own the SEO roadmap covering technical SEO, content and AI search optimisation
Lead agency and vendor relationships to deliver measurable outcomes
Identify opportunities to improve visibility across Google and AI-powered search platforms.
Partner with internal teams to embed search best practice into content and development processes.
Monitor search trends, algorithm changes and emerging AI technologies.
Report on performance, and provide actionable insights to stakeholders.

Qualifications

You’re passionate about SEO and its evolving future. You bring strong technical capability, balanced with the ability to influence, collaborate and build great relationships across teams and partners.

Our wish list includes:

3+ years’ experience in SEO or digital marketing roles.
Strong understanding of technical SEO and analytics platforms (e.g., Accuranker, GA4)
Experience managing SEO agencies and driving performance outcomes
Strong analytical and problem-solving skills with attention to detail
Proven ability to collaborate across marketing, digital, and product teams

Additional Information

When you join us, we offer a range of benefits that work for you, your lifestyle, and your career, which include:

Discounts across our brands
Birthday leave
Free parking at our Northshore support office
We value collaboration, connection & flexibility – with 1 day (Friday) WFH
Onsite gym and café at our Northcote support office
A range of wellbeing support and development opportunities

The scope and profile this role offers is a unique one! The Warehouse Group is constantly evolving, this is a great opportunity to grow with us. 

Keen to play a part in improving the retail experience for New Zealanders? Apply online and you might just land your dream job!

The Warehouse Group

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