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SEO Content Executive

Insignis • Full-time • West Yorkshire, West Yorkshire, GB • £28k - £30k / year • 1w ago

Product Content Executive (SEO)

Department: Marketing

Reporting to: Digital Manager

Location: Pudsey, Leeds

Job Type: Full Time, Permanent

Office/Hybrid: Office based

Hours: Monday to Thursday, 8:45 - 17:00, Fridays, 8:45 - 16:30

Role Profile

The Product Content Executive will be responsible for accurately creating, managing, and optimising product listings on the company's e-commerce website. This role focuses on product data creation, SEO-friendly product naming and descriptions, and the correct application of product imagery within Magento 2 (Adobe Commerce) to ensure a high-quality customer experience and strong organic search performance.

Key Responsibilities

Product Setup & Data Management

Create and publish new products within Magento 2 (Adobe Commerce) in line with internal data standards
Accurately input product information including product names, SKUs, attributes, categories, pricing, and technical data
Ensure consistency and accuracy across all product listings

Product Naming & SEO

Create clear, structured, and SEO-optimised product titles and descriptions
Apply keyword research to improve organic search visibility
Optimise metadata including meta titles, meta descriptions, URLs, and on-page content
Follow SEO best practices for category and product page optimisation

Image Management

Upload, manage, and assign product images within Magento 2
Ensure images are correctly named, sized, formatted, and optimised for web performance
Apply images to the correct products, variants, and attributes (e.g. colour or size where applicable)
Maintain image consistency and quality across the website

Quality Control & Continuous Improvement

Review product listings for accuracy, usability, and SEO performance
Identify and correct content errors or data inconsistencies
Work with internal teams to improve product data quality and completeness
Support ongoing improvements to product templates and content standards

Collaboration

Work closely with Marketing, Product, and technical teams to gather product information
Coordinate product launches and updates with wider e-commerce activities
Follow internal processes and contribute to improving workflows

Person Specification