About Utelize
Utelize Mobile is building towards a clear vision: to become the leading platform for Enterprise Mobility Risk Management - helping large organisations understand, manage, and reduce the risk embedded in their mobile estates. Following investment from BGF in late 2025, we are scaling the business to meet that ambition - and content is central to how we do it.
Utelize Mobile has been a UK leader in enterprise mobility management since 2010, supporting UK and multinational organisations in managing mobile devices, connectivity, security, and end-user support - with clients including Mitsubishi Corporation, Stagecoach Group, ParentPay, and the Go-Ahead Group. SureSIM is our in-house designed and built mobile data networking platform, delivering intelligent multi-network SIM and eSIM connectivity for organisations where staying connected is operationally critical. We won Best Enterprise eSIM / IoT Solution at the Mobile News Awards in 2025 and Best eSIM Deployment & Innovation in 2026.
Alongside these two established brands, we are evolving our broader product proposition into a platform-first business - bringing together mobility management, risk visibility, and intelligent connectivity into a unified offering. This role will play a meaningful part in shaping how that story is told as the platform proposition matures.
Role Overview
This role exists because we are bringing our content and SEO function in-house for the first time. You will own the production of high-quality content across both the Utelize Mobile and SureSIM brands, with our platform proposition (InView) evolving as a third area of focus. Content will be built around a defined keyword framework and designed to rank, convert, and perform across written and video formats.
You will work alongside the Head of Marketing, who owns content strategy and editorial direction, and the Digital Marketing Executive, who owns distribution and channel execution. This role is the production engine - you will manage your own output, drive organic visibility, and create content that generates real commercial interest. If you are as comfortable in a video editor as you are in an SEO tool, and you want to build something rather than maintain it, this is the right role.
Reporting & Key Relationships
Reports to: Head of Marketing
Key Stakeholders: Digital Marketing Executive, Sales, Product, Customer Success, External Suppliers
Brand Scope: Utelize Mobile & SureSIM
Key Responsibilities
Content Production
- Producing video content end-to-end: explainers, product demos, webinars, and edited short-form assets.
- Writing and producing SEO-optimised guides, landing pages, and supporting copy.
- Owning and maintaining the central content calendar across both brands - the Digital Marketing Executive publishes and reports against it.
- Maintaining a balanced output across Utelize Mobile and SureSIM, with the split agreed quarterly with the Head of Marketing.
Webinars
- Producing webinar content end-to-end: narrative, slides, video assets, and post-event cut-downs. Webinar operations - registration, promotion, attendee management, follow-up - sit with the Digital Marketing Executive.
SEO & Discoverability
- Executing against an established keyword framework to drive organic growth.
- Maintaining working knowledge of GEO and AEO developments, and applying that to content design for visibility in AI-generated search responses.
- Tracking content performance and iterating based on data.
- Developing and orchestrating Utelize’s Reddit strategy across target B2B IT and mobility communities - identifying opportunities, briefing internal contributors, and building authentic presence to drive organic discoverability and visibility in AI-generated answers.
Campaigns
- Briefing the Digital Marketing Executive on distribution requirements and content cut-downs needed for channel execution.
- Collaborating with the Head of Marketing on campaign planning.
How Success Is Measured
First 90 Days
- Content calendar built and being executed against.
- First SEO-optimised written and video assets published across both brands.
- Keyword framework understood and being applied consistently.
- Campaign assets delivered on brief and on time.
Ongoing (to be discussed and agreed)
- Month-on-month organic traffic growth against baseline (both brands tracked separately).
- Keyword ranking improvements across priority terms.
- Video view counts and watch time trending in the right direction.
- Content-attributed leads and inbound enquiries tracked and growing.
- Content calendar adherence - planned vs delivered.
- Visibility in AI-generated search responses (GEO/AEO coverage).
Ideal Candidate Profile
Must Have
- 2-4 years of commercial experience in a content, SEO, or digital marketing role.
- Demonstrable video production and editing skills - a visible portfolio expected.
- Proficient with video editing tools such as Premiere Pro, After Effects, or equivalent.
- Solid working knowledge of SEO - on-page, keyword strategy, content architecture.
- Working knowledge of GEO/AEO with examples of attempts to optimise for AI-generated answers.
- Self-starter who can manage their own output without close supervision.
Nice to Have
- Experience in B2B, telecoms, or tech marketing.
- Familiarity with paid channel distribution (PPC, social).
- Experience with analytics and reporting tools (GA4, Search Console, SEMrush or similar).
- Understanding of the enterprise mobility or SaaS landscape.
- Experience building organic presence on Reddit or other B2B community platforms.
What we Offer
- A pivotal role in a growing platform business at a genuinely interesting stage of development.
- Direct access to the founder and full visibility of company strategy.
- Opportunity to build and shape the content function as the business scales.
- Competitive salary.
- Hybrid working - Malvern office with flexibility to work from home part of the week after succesful completion of probation period.
- Great location at Malvern Hills Science Park with free onsite parking.
- 25 days paid holiday per year, plus bank holidays.
- Comprehensive healthcare and medical benefits plan (after one year).
To Apply
- To apply for this role please apply through Indeed. Please also send a covering letter telling us about yourself and why you think you are a good fit for our team. Links to a portfolio of video and written work are also very welcome.
- Due to the current lifecycle of this role, we are unable to sponsor candidates and therefore all applicants should already hold the right to work in the UK.
- No Agencies, thank you.
- All candidates successful after interview will be required to undergo employee screening prior to start.
Job Type: Full-time
Pay: £30,000.00-£40,000.00 per year
Benefits:
- Canteen
- Company events
- Company pension
- Free parking
- On-site parking
Ability to commute/relocate:
- Malvern WR14 3SZ: reliably commute or plan to relocate before starting work (required)
Work authorisation:
- United Kingdom (required)
Work Location: In person
