Overview
We are seeking a motivated and detail-oriented SEO and WordPress Marketing Specialist to join our digital marketing team. This paid position offers an exciting opportunity to develop and implement effective SEO strategies, optimise WordPress websites, and enhance our online presence. The ideal candidate will possess a strong understanding of search engine optimisation, content management systems, and web development fundamentals. This role is perfect for individuals passionate about digital marketing, eager to learn, and capable of working independently within a collaborative environment.
Duties
- Develop and execute comprehensive SEO strategies to improve website visibility and search engine rankings.
- Optimise website content, including metadata, keywords, and images, to maximise organic traffic.
- Manage and update WordPress websites, ensuring content is current, relevant, and optimised for search engines.
- Utilise Google Search Console and Google Analytics to monitor website performance, analyse data, and generate actionable insights.
- Implement tracking tags using Google Tag Manager to measure campaign effectiveness and user behaviour.
- Enhance website functionality through HTML, CSS, and JavaScript modifications as needed.
- Manage social media platforms by creating engaging content that aligns with marketing objectives.
- Collaborate with content creators to ensure SEO best practices are integrated into all published materials.
- Stay informed about the latest SEO trends, algorithm updates, and industry best practices to continually refine strategies.
Experience
- Proven experience with WordPress content management systems (CMS) and website optimisation techniques.
- Familiarity with HTML, CSS, JavaScript, and other web development tools is highly desirable.
- Experience using Google Search Console, Google Analytics, and Google Tag Manager for tracking and analysis purposes.
- Knowledge of SEO principles including metadata optimisation, keyword research, link building, and content strategy.
- Strong understanding of social media management tools and strategies for increasing online engagement.
- Prior experience in digital marketing roles or internships involving SEO or website management is preferred but not essential. This role offers a dynamic environment where your skills can directly impact our online growth while providing valuable professional development opportunities within the digital marketing sphere.
Pay: £20.00-£21.00 per hour
Work Location: Remote